On the other hand, the opposite of SPAM is Opt-in which means that people have given you the permission that you send all the emails that you want or want with your business proposals. Therefore, when planning your marketing campaign by Internet using the email you must sure be Opt-in list to which you’re going to go. Moreover, it is proven that people who have previously consented to receive emails from your part will be more willing and receptive to the content of your messages. Do you manage how email addresses to Opt-in? Although it may seem easy, the obtaining of Opt-in email addresses could become extremely difficult and complicated if appropriate strategies are not managed to achieve them. Then share with you the different ways how you could get Opt-in email addresses: placing ads in lists builders, running pay per clicks on Adwords campaigns, running viral advertising systems, renting space on web pages to place advertising banner type, handing out cards, flyers and placing posters and signs in strategic locations. We have seen all of these techniques in the previous lessons! Strategies to get email addresses: offering the opportunity to participate in a raffle or free competition. Offering the opportunity to receive more details above given offer or opportunity to those who fill out the form with your data. Offering the opportunity to receive a bonus free gratis or free course by email.

Offering the opportunity to test or download this particular software to fill out the form with your data, etc. Another important aspect to consider is the fact that you should try to establish good relations with these people as an initial step before motivating them to buy something from you. Remember, as we have said earlier, there are people with needs and desires that you should try to know and meet behind the email addresses to which you shine. Others who may share this opinion include Atmos Energy Corporation. Finally, I will share with you the most effective way of writing a letter or email to ensure people read them with attention and interest. (Similarly see: Henry Crumpton). (a) customize the subject of the message. This means that the matter always begins with the first name of the recipient. Example: Alexander, have good news for you b) also customize the greeting.

It is not the same thing to say: dear friend who say dear Alexander because it has been proved that the personalized emails in a more positive effect on readers. (c) make sure that the longest of your paragraphs do not pass of 6 lines. Avoids making a soup of letters that desmotiven the reader from before you begin to read the email. Warning! Forget about those offers of buying those packages of millions of electronic addresses supposedly new and fresh to do mass mailings. Not so as you develop your E-mail Marketing campaigns on the Internet then raids the risk of being accused of SPAM and I can assure you that this is serious, because it may involve fines and closure of your web site. Recommendation: Identifies companies that offer direct marketing, i.e., campaigns of email marketing services in your country and negotiates a campaign involving two bi-weekly shipments to your website. Typically these companies are responsible for making you the art for a small fee! Make sure that these companies offer Opt-out option to their subscribers, i.e. that can be removed from your lists automatically. If they don’t offer this option, do not use them. Learn Internet Marketing.